Every engagement starts with a consultation and a look at your site. Scope follows the business, never a package, and pricing is quoted after I understand what's actually needed.
Specialisms that make up a managed program, or that can be scoped on their own where that's all you need.
No rate card, because no two businesses need the same work. Here's what determines the number.
A local service business and a national ecommerce brand need very different levels of work to compete. Competition sets the floor.
Where your site and your brand sit today decides how much groundwork comes before growth. AI search in particular weighs brand authority as heavily as the website itself. How far you want to take the business then sets the pace and scope.
On managed SEO, specialist copywriting, development and digital PR costs are inside the monthly figure. No surprise line items.