Direction, auditing and senior oversight for teams that can execute but want certainty they're executing on the right things.
You have people who can do the work but nobody senior enough in search to set the direction or sanity-check the big calls.
A migration, a rebuild or a platform change is coming and the cost of getting SEO wrong at that moment is very high.
Performance dropped, the previous provider is gone, and you need an honest diagnosis before committing budget to a fix.
Engagements are shaped around the gap you actually have, from a one-off review through to a standing monthly advisory role.
A prioritised search strategy your team executes, built on real research into your market and site rather than a generic best-practice list. Includes the reasoning, so your team understands why the order is what it is.
A focused review of what's holding performance back across technical, content and authority, delivered as actions with owners and expected impact, not a 90-page export nobody reads.
A standing monthly arrangement: roadmap reviews, decisions escalated to me as they arise, and a senior voice in the room when something significant is being planned.
Practical sessions for marketers, writers and developers, built around your own site so the examples are real and the improvements start immediately.
The questions consultants get called in for most often, and the ones where a wrong answer is expensive.
Sessions built around your site and your team's actual work rather than generic slides. Marketers, writers and developers each get the part that applies to them, in language they can use.
I judged the 2025 APAC and Global Search Awards, so I spend a lot of time assessing other people's programs. That's essentially what an advisory engagement is, pointed at yours.
Tell me what your team is working on and where the uncertainty is. If a consulting engagement isn't the right fit, I'll say so.